Sales Associate at Thunderhead Harley - Davidson in Kodak, TN
- Company: Thunderhead Harley - Davidson
- Location: Kodak, TN
- Posted: Sep 20, 2026
- Type: Full-time
Overview
Thunderhead Harley-Davidson Kodak is hiring a SALES ASSOCIATE for it's dealership! Attain new and used sales quotas as agreed upon with the sales manager. Use floor time effectively to meet customer needs and solicit sales of all products.
Job description
- Thunderhead Harley-Davidson Kodak is hiring a SALES ASSOCIATE for it's dealership!
Responsibilities
- Attain new and used sales quotas as agreed upon with the sales manager.
- Use floor time effectively to meet customer needs and solicit sales of all products.
- Present the features of all products to customers along with their benefits.
- Show each customer advantages of products over competing brands.
- Maintain the computerized inventory control system along with net profit objectives which eliminate the possibility of “lower than anticipated” profits.
- Cross sell additional parts, accessories, HOG memberships, F&I products, Warranties & service contracts etc. with all new and used vehicles.
- Maintain profit margin objective for all vehicle sales.
- Follow procedures to ensure timely and proper completion of all paperwork.
- Follow procedures for quick and efficient handling of warranty items, including tagging and proper storage of these items.
- Introduce new customers to the service, parts, general merchandise and F&I departments and their personnel
- Follow the C.U.S.T.O.M. sales process.
- Greet customers immediately, in a courteous and friendly manner.
- Handle telephone transactions quickly, and courteously.
- Ensure customers are properly qualified for needs, wants, and ability to buy.
- Practice a feature / benefit selling methodology so that all customers receive consistent treatment when doing business.
- Use a common and consistent quotation methodology for vehicle sales, trade-ins and purchases.
- Conduct a road test, and pre-delivery inspection prior to delivery to customer.
- Ensure the delivery to customer is an “EVENT” which endears the customer to the dealership.
- Contact customers using mailing lists, tickler files and personal follow-up to encourage additional sales and ensure customer satisfaction.
- Handle customer complaints reasonably, showing empathy and a positive attitude, and demonstrate our commitment to “Make Things Right”.
- Attend training sessions to keep current with sales techniques and sales department issues.
- Cultivate prospects (e.g., showroom customer follow-up, phone-in inquiries, past owners, etc.).
- As assigned
Requirements
- Retail sales experience - using current, proactive feature-benefit sales techniques - along with knowledge of Harley-Davidson motorcycles/products, or a demonstrated ability to quickly learn, is important to this position.
- Additionally, candidates must have a high energy level, excellent communication and demonstrated "closing skills", and the abilitiy to get along with a broad customer base.
- Must have the ability to get along with a broad customer base.
- High energy level.
- Excellence communication skills and demonstrated “closing skills”.
- Knowledge and experience with sales of Harley-Davidson/Buell motorcycles, and other products sold by the dealership, or the demonstrated ability to quickly learn them.
- Must be able to work effectively with all areas of the dealership to maximize both the buying experience for the customer and the profitability of the dealership.
Skills
Required
- High energy level
- Excellent communication skills
- Demonstrated closing skills
About Thunderhead Harley - Davidson
Thunderhead Harley-Davidson Kodak is part of Smoky Mountain Harley-Davidson. Smoky Mountain Harley-Davidson® isn’t just a dealership — it’s The Rider’s Destination for East Tennessee and the Great Smoky Mountains. Located in Maryville, TN with full-service sister dealerships in Pigeon Forge and Kodak, plus retail locations in Gatlinburg, Tellico Plains, Tallassee, and Bryson City, NC, we bring the Harley-Davidson lifestyle to riders across one of the most iconic riding regions in the world. Come Join Our Team!