Product Manager, Growth at Weight Watchers in United States - New York

Job description

• WeightWatchers is a global digital health company.
• WeightWatchers is a global digital health company and the world’s #1 doctor-recommended, clinically studied behavioral weight health program. For sixty years, we have led the industry by blending science and community to help millions of people build sustainable healthy habits.
• As the science of weight health rapidly evolves, so does WeightWatchers. We are redefining the category by developing new clinical pathways for GLP-1 medication access, creating specialized behavioral programs for members on weight-loss medications, and integrating medical care with our proven habit-change framework. By combining these clinical breakthroughs with our digital-first community, we are uniquely positioned to lead the future of weight health care.
• Analytical and detail-oriented: Comfortable in spreadsheets, product analytics platforms, and experiment design.
• Velocity-minded: Prioritize speed of learning over perfect execution; pragmatic about trade-offs that accelerate the testing cycle.
• Cross-functional collaborator: Operate effectively at the intersection of Marketing, Design, and Engineering, and translate clearly between business problem and technical execution.
• Consumer-focused: Curious about consumer decision-making in subscription, health, and wellness contexts.
• Self-directed: Capable of owning the operational backbone of an experimentation program without daily oversight.

Responsibilities

• You will own the tactical execution of our acquisition testing program from hypothesis to live experiment to post-experiment readout across landing pages, the Med+ quiz, plans, checkout, and promotional configuration. The role is responsible for the throughput of the Growth team's experimentation roadmap and works closely with Marketing, Design, and Engineering to take new tests from idea to in-market in days, not weeks.
• Own the Experimentation Roadmap: Work with Principal PM to identify strategic opportunities for experiments. Maintain a prioritized, continuously-running testing roadmap across various landing pages and sign-up funnels.
• Operationalize Test Velocity: Partner with Marketing, Design, and Engineering to take hypotheses from idea to live test within a sprint. Own the documentation, configuration, and analytics setup that make high-volume testing sustainable.
• Optimize the Med+ Funnel: Identify drop-off points across the Med+ acquisition flow (LP, quiz, plans, payment) and maintain a backlog of the highest-leverage fixes and experiments.
• Surface Insights from Data: Translate results from product launches into clear, actionable recommendations for the Marketing team and senior leadership.
• Drive Cross-Functional Velocity: Work with stakeholders in Marketing, Compliance, and Design to focus on driving strategic initiatives forward.

Requirements

• 3+ years of experience in Product Management, Product Marketing, Growth, Marketing Operations, or a similar analytical role.
• Demonstrated experience designing and running A/B tests in a consumer subscription or e-commerce environment.
• Experience working in Jira or another sprint-based project management tool
• Proficiency with product analytics tools (Looker, Amplitude, GA, or equivalent).
• Familiarity with experimentation and feature-flagging platforms (e.g., Optimizely, LaunchDarkly, GrowthBook).
• Hands-on experience with a CMS (Storyblok, Contentful, or similar)
• Strong written and verbal communication; comfortable presenting test results to senior stakeholders.
• Bachelor's degree in a quantitative or analytical field.
• Health, wellness, or healthcare product experience is a plus.

Skills

Required

• Product Management
• Product Marketing
• Growth
• Marketing Operations
• A/B testing
• CMS (Storyblok, Contentful, or similar)
• Strong written and verbal communication

Benefits

• Base salary may vary depending on, but not limited to: skills, experience, and location. This role is also eligible for a comprehensive benefits package and annual bonus program.
• US Pay Range
• $90,000 - $105,000 USD