Jr. Product Manager, L'Oreal Paris at L'Oréal in Shanghai

Job description

• About the Role Own a product line within brand's portfolio — turning brand strategy into launches, campaigns and consumer experiences that bring the brand to life in China.
• Key

Responsibilities

• • Lead the end-to-end execution of product launches and integrated marketing campaigns, from concept, positioning and creative briefing through to on-brand, on-time delivery
• • Manage the launch calendar and critical path across formula, packaging, regulatory and go-to-market workstreams, flagging risks early to management
• • Adapt global campaign assets (imagery, digital content, POS/retail materials) to ensure brand consistency with local market relevance Cross-Functional Collaboration
• • Partner with Digital, E-commerce and Sales teams to ensure seamless online and offline consumer journeys, from awareness to purchase
• • Coordinate with Retail and Education teams on counter/POS execution, training materials and in-store consumer
• experience
• • Work with external agencies to brief, review and deliver creative and media assets that meet brand and business objectives Performance Tracking
• • Monitor product performance, sales trends, market share and competitor activity, translating data into clear, actionable recommendations
• • Track and manage the marketing budget and sales forecast for your product line, optimizing spend allocation across channels

Requirements

• • Prepare regular performance reviews and insight-driven presentations for management and cross-functional stakeholders We Are Looking For An energetic, analytical marketer with strong business acumen. Key skills include:
• • Brand Management & Product Launches expertise, with hands-on experience managing end-to-end launch timelines
• • Consumer Insights & Analytical Skills, able to turn data into sharp business recommendations
• • Digital Marketing knowledge across e-commerce and social/content platforms
• • Solid project management skills, comfortable managing multiple priorities and cross-functional timelines simultaneously
• • Strong communication skills in English and Mandarin, with the ability to engage effectively across diverse, multicultural stakeholders
• • 3+ years in brand/product marketing, ideally in beauty, FMCG or related consumer industries
• • An entrepreneurial mindset — proactive, detail-oriented, and comfortable owning a product line end-to-end

Skills

Required

• Consumer Insights & Analytical Skills
• Solid project management skills