Senior Staff Solutions Marketing Specialist at Renesas Electronics in Dallas, TX, United States

Job description

• Solutions Marketing – Renesas is looking for a solutions marketing team member with experience in Industrial applications including edge sensing & AI, motor control and HMI. This position will collaborate with sales and system architects along with the global marketing team to expand markets and customers in the Americas. This role will require building an alignment with internal product groups, working with sales, FAEs, and system architects to expand opportunities and drive growth in various markets. In this role, you will focus on customer engagement and broad market channel solutions, driving application-level opportunities and helping to expand customer adoption of all available Renesas products and solutions.
• You will drive Renesas system solutions and collaborate closely with Sales, Channel Marketing, Product Groups, and the System Architects to formulate and execute strategic plans to expand growth in various application segments.

Responsibilities

• Customer Engagement & Opportunity Development
• Engage with customers to drive solution level solutions to secure design wins and drive revenue growth.
• Engage with channel partners and customers to identify additional growth opportunities
• Orchestrate Business Units, Sales, and FAE’s in solutions promotion and business development activities.
• Establish and nurture trusting and productive relationships with key technical and procurement stakeholders in the infrastructure customer base.
• Understand market and customer requirements and work with Product Groups to define product requirements and improve product roadmaps.
• Identify channel opportunities and collaborate with FAE’s, Sales and channel partners to attack these opportunities.
• Research and monitor competition, market dynamics and design windows, and provide recommendations on required responses and/or actions.
• Prepare and continuously refine customer presentations to best communicate our value proposition.  Ensure customer facing documents effectively communicate desired messages to maximize impact.
• Define and develop product collaterals, competitive analysis, customer presentations and field training material.

Requirements

• 10+ years of experience in business development, field applications engineering, marketing, or related roles.
• Deep understanding of semiconductors and end-application solution understanding. MCU/MPU product marketing and applications experience is a plus.
• Experience with channel sales combined with a proven ability to follow up on leads and build relationships in the field.
• Strong strategic thinking, analytical abilities, and communication skills. Capable of conveying complex concepts clearly, concisely, and effectively.
• Ability to work effectively in a matrixed, cross-functional environment, collaborating seamlessly with teams across multiple offices worldwide.

Skills

Required

• Strategic thinking
• Analytical abilities
• Communication skills
• Collaboration
• Semiconductors
• MCU/MPU
• Edge sensing & AI
• Motor control
• HMI