Event Sales Manager at Gale Hotels in Miami, FL

Job description

• The Event Sales Manager of Restaurants & F&B is responsible for driving private dining and group event sales across the hotel’s restaurants and banquet outlets. This role focuses exclusively on generating revenue through F&B focused events, such as private dinners, receptions, social gatherings, and corporate dining experiences. The ideal candidate is a proactive seller with strong hospitality experience, excellent client relationship skills, and a deep understanding of food & beverage operations.

Responsibilities

• Proactively generate private dining and F&B event business through outbound sales, networking, and responding to inquiries
• Conduct site tours, create proposals, and manage the full sales cycle for restaurant-based and banquet F&B events
• Build and maintain strong relationships with corporate clients, event planners, and local businesses
• Collaborate with restaurant managers, chefs, and banquet staff to plan and execute seamless, high-quality events
• Stay informed on restaurant menus, beverage programs, seasonal offerings, and promotional events
• Prepare detailed event orders (BEOs) and ensure all event details are communicated to operations teams
• Achieve or exceed monthly and annual F&B event sales targets and revenue goals
• Maintain accurate client records, event details, and pipeline activity in the CRM or booking system
• Represent the hotel and its dining venues at local networking events, trade shows, and marketing functions
• Ensure excellent client service throughout the planning process, event execution, and post-event follow-up
• Be present during key events to oversee execution, ensure client satisfaction, and serve as the main point of contact
• Work closely with F&B operations teams on-site to troubleshoot issues, support service flow, and ensure event details are followed
• Provide day-of coordination for private dining and banquet events, ensuring a smooth experience for both guests and staff
• Liaise with the Accounting department to ensure all charges are accurate and properly processed
• Perform other duties and special projects as assigned by management

Requirements

• 2–3 years of experience in event sales, private dining sales, catering sales, or similar hospitality roles
• Strong understanding of restaurants and food & beverage operations
• Proven track record of meeting or exceeding sales targets in a fast-paced environment
• Excellent written and verbal communication skills, including proposal writing and client presentations
• Exceptional organizational and time management abilities with strong attention to detail
• Ability to build and maintain client relationships and deliver outstanding customer service
• Proficiency in CRM systems and booking platforms (e.g., OpenTable, Tripleseat, SevenRooms, or similar)
• Skilled in Microsoft Office Suite (Word, Excel, Outlook, PowerPoint)
• Ability to work a flexible schedule, including evenings, weekends, and holidays based on event needs
• Professional demeanour with strong problem-solving skills and the ability to think quickly on-site
• Bachelor’s degree in hospitality, Business, or a related field is preferred but not required
• Ability to analyze client needs and translate them into customized event solutions
• Demonstrated skill in problem-solving and conflict resolution, especially under time-sensitive or high-pressure conditions
• Ability to make sound decisions independently while aligning with company policies and guest expectations
• Capable of prioritizing tasks and managing multiple events or leads simultaneously
• Strong judgment and discretion when handling sensitive client information or service issues
• Ability to quickly adapt to changing circumstances, last-minute client requests, or operational challenges during events
• Excellent verbal and written communication skills in English and Spanish (preferred).

Skills

Required

• Event sales
• Private dining sales
• Catering sales
• Hospitality
• Food & beverage operations
• Sales target achievement
• Proposal writing
• Client presentations
• Organizational skills
• Time management
• Attention to detail
• Client relationship management

Preferred

• Bilingual in English and Spanish