Retail Operations | Brand Standards Specialist at World Kinect in SELMA, NC [P]

Job description

• We're looking for a Retail Operations & Brand Standards Specialist to serve as a trusted advisor to our retail partners, helping them improve store performance, strengthen brand execution, implement marketing programs, and maximize growth opportunities.
• This is an excellent opportunity for someone who enjoys building relationships, influencing business owners, working independently, and helping customers succeed.
• Enjoys building relationships and earning trust.
• Can influence without direct authority.
• Thrives in a customer-facing environment.
• Takes initiative and works independently.
• Balances multiple priorities effectively.
• Enjoys helping businesses improve and grow.
• Is comfortable spending time in the field with customers.

Responsibilities

• Support Retail Success
• Build strong relationships with retail fuel and convenience store operators throughout your assigned territory.
• Serve as a trusted advisor helping customers improve store appearance, operations, and overall retail execution.
• Conduct site visits and provide recommendations that improve customer experience and operational performance.
• Identify opportunities to help retailers increase sales, profitability, and customer loyalty.
• Drive Brand Standards & Retail Execution
• Conduct branded image reviews and site assessments.
• Ensure retail locations maintain brand standards and compliance requirements.
• Support implementation of merchandising, marketing, and promotional initiatives.
• Help retailers improve image evaluation scores and overall site presentation.
• Identify areas for improvement and develop action plans with retailers.
• Support Marketing & Growth Initiatives
• Promote supplier marketing programs, loyalty initiatives, and credit card programs.
• Encourage retailer participation in available promotional opportunities.
• Assist retailers in preparing for future growth and operational enhancements.
• Provide guidance on retail best practices and market trends.
• Partner with Internal Teams
• Collaborate with Sales, Operations, Marketing, and supplier partners.
• Track retailer progress against established objectives and action plans.
• Maintain accurate territory records and reporting.
• Ensure deadlines and project objectives are achieved.
• Facility & Compliance Support
• Conduct periodic site reviews and facility assessments.
• Assist retailers in understanding brand requirements and operating standards.
• Support compliance with applicable company, supplier, and regulatory guidelines.

Requirements

• 1-3 years of experience in sales, retail operations, customer service, account management, or territory support.
• Strong relationship-building and influencing skills.
• Excellent communication and presentation abilities.
• Self-motivated with the ability to work independently.
• Strong organizational and time management skills.
• Results-oriented mindset with a passion for helping customers succeed.
• Valid driver's license and ability to travel throughout an assigned territory.
• Bachelor's degree preferred.
• Recent graduates are encouraged to apply.
• Convenience store, fuel retail, restaurant, hospitality, or retail management experience.
• Experience working directly with customers in a field-based role.
• Knowledge of retail merchandising, promotions, customer experience, or brand standards.
• Experience supporting independently owned businesses.

Skills

Required

• Relationship-building
• Influencing
• Communication
• Presentation
• Self-motivation
• Organizational
• Time management
• Results-oriented
• Passion for helping customers succeed

Benefits

• Make a direct impact on retailer success.
• Work independently while building strong customer relationships.
• Gain experience across retail operations, marketing, sales, and business growth.
• Join a collaborative team focused on helping customers succeed.
• Enjoy a dynamic role where no two days are the same.