Customer Marketing Executive at EBPM in Melbourne, VIC, Australia

Job description

• Based in Melbourne and reporting to the Manager – Customer Marketing, you’ll bring TWE’s brands to life through impactful customer activations across national, independent and on-premise channels. You’ll combine a strong creative approach to process and project management led thinking with commercial acumen, leading projects from planning through to execution while partnering with Sales, Brand, Category and external agencies.

Responsibilities

• Deliver customer activations across national, independent and on-premise channels
• Manage projects from planning through to execution across brands and customers
• Partner with Sales, Brand and Category teams to deliver activation plans
• Manage budgets, forecasts and spend to maximise effectiveness and ROI
• Coordinate agencies and partners to deliver POS and merchandising programs
• Use shopper and customer insights to shape compelling activations
• Review campaign performance and identify opportunities to improve ROI

Requirements

• You’re an organized, collaborative marketer who can balance competing priorities, build strong relationships and turn great ideas into action.
• 5+ years of proven experience in customer, shopper or trade marketing, ideally in FMCG
• Strong project management skills with the ability to manage competing priorities
• Experience managing budgets, forecasts and marketing investment
• A collaborative relationship builder who can influence diverse stakeholders
• Commercially minded, with the ability to turn insights into effective activations
• A creative problem solver who can bring ideas to life with executional excellence
• Confident working autonomously in a fast-paced and changing environment

Skills

Required

• Customer marketing
• Shopper marketing
• Trade marketing
• Project management
• Budget management
• Forecasting
• Relationship building
• Stakeholder influence
• Commercial acumen
• Creative problem solving
• Autonomy

Benefits

• Our culture is built on bringing our whole selves, being courageous and delivering together – it’s our DNA and the heart of who we are at TWE. At TWE we’re proud of our people, our brands, and the shared passion that brings us together. We offer a comprehensive global benefits program designed to support the wellbeing, growth, and success of our team members. Our benefits include competitive rewards, participation in incentive and recognition programs, and unique offerings that celebrate our industry — such as wine allowances and Share Cellar, our global employee share plan that enables team members to invest in and share in TWE’s success. Wherever you’re based, you’ll enjoy benefits that reflect our culture of celebration, performance, and belonging.
• We prioritise your growth with access to global career opportunities and structured programs designed to support your health, wellbeing and career development.
• Paid parental/partner leave
• TWE for Me Day – Take a day to celebrate your birthday, take a long weekend, spend time with friends and family, or simply switch off and relax at home - it is entirely up to you!
• We offer a range of great benefits such as flexibility, rewards and discounts and health and wellbeing initiatives.
• Discover more about benefits at TWE here.