Summer Intern - Growth Marketing Strategy at GuideStone Financial Resources in Dallas, TX

Job description

• As a Growth Marketing Intern, you’ll support the execution of growth marketing programs and campaigns that build brand awareness, engage target audiences, generate leads, and support customer acquisition efforts across GuideStone's lines of business, including investments, insurance, and retirement. Contributes to enterprise growth objectives through reliable execution, continuous learning, and support of marketing initiatives across channels. This role develops foundational knowledge of growth marketing audiences, campaign execution, and testing strategy while completing tactical marketing tasks with accuracy and attention to detail. We serve those that serve the Lord with the integrity of our hearts and the skillfulness of our hands. (Psalm 78:72)

Responsibilities

• Assist with a variety of strategy, business development, research, and marketing projects across GuideStone's lines of business, including investments, insurance, and retirement.
• Assist in day-to-day project management and delivery of advertising, content, email, and web marketing initiatives.
• Coordinate routine campaign logistics, including scheduling and tracking deliverables.
• Create presentations and reports on marketing research topics in Guidestone's industry
• Conduct foundational analysis of campaign metrics under guidance, gathering data to support reporting and recommendations.
• Build proficiency in GuideStone products, brand, and audiences to support growth marketing objectives.
• Provide clear status updates, ask clarifying questions, and follow through on assigned deliverables.
• Maintain organized project documentation and asset libraries to support team efficiency.
• Demonstrate GuideStone values through reliable execution, humility, service orientation, and continuous learning.
• Other duties as assigned.

Requirements

• The requirements listed below are representative of the knowledge, skill, and/or ability required.
• Must be an incoming Junior or Senior.
• Must be a student for the duration of the intern program.
• Degree concentration in Marketing preferred.
• Minimum 3.0 GPA.
• Basic knowledge of marketing, branding, and advertising, with a desire to grow in growth marketing.
• Basic understanding of marketing principles, digital channels, and campaign execution.
• Ability to follow clearly defined guidelines and receive regular feedback.
• Self-starter with initiative and integrity.
• Highly organized and a quick learner.
• Strong ability to multi-task and detail oriented.
• Effective written and verbal communication skills.
• Willingness to learn about GuideStone products, brand, and ministry audiences.
• Proficient PC skills, including MS Office and appropriate GuideStone system applications.
• Must have complete confidentiality regarding GuideStone business matters.

Skills

Required

• Highly organized and a quick learner

Preferred

• Degree concentration in Marketing

Benefits

• We offer employees a generous benefits package, flexible work schedules, the opportunity to be involved in community outreach and tuition reimbursement.