Leasing & Marketing Team Leader, New Development at Cardinal Group Companies in Winston Salem, NC
- Company: Cardinal Group Companies
- Location: Winston Salem, NC
- Posted: Sep 18, 2026
- Type: Full-time
- Experience: 2+ years
Overview
As the New Development Leasing & Marketing Team Leader, you are responsible for assisting the New Development Community Manager in maintaining all aspects of property operations, but with a concentration on the leasing, marketing, branding, future resident relations, and functions of the temporary l…
Job description
- As the New Development Leasing & Marketing Team Leader, you are responsible for assisting the New Development Community Manager in maintaining all aspects of property operations, but with a concentration on the leasing, marketing, branding, future resident relations, and functions of the temporary leasing office and the community. The New Development Leasing & Marketing Team Leader strives for 100% occupancy through pre-leasing of future availability.
Responsibilities
- Utilize Company leasing expectations and procedures to warmly greet prospective clients, qualify, determine needs and preferences, professionally present the temporary leasing office and leasing visuals/materials, utilize feature/benefit selling, close the sale and follow-up using Cardinal’s Sales Platform (Cardinal Way of Leasing).
- Earn and maintain a Cardinal Way of Leasing certification by utilizing the CWoL resources available to all team members and passing both in house and third-party shops in congruence with the Cardinal Training Department scoring standards.
- Assist the Community Manager in training all Full Time and Part Time Leasing Team Members in all job duty expectations, including but not limited to; customer service, phone etiquette, leasing workflows, resident interactions, marketing and CWoL.
- Answer incoming phone calls professionally and handle accordingly, whether the caller is a prospective client, a client, an internal Company team member or a vendor.
- Complete all lease applications and participate in the verification of applications. Notify prospective clients of results.
- Maintain and perform upkeep of the temporary office and tour route to ensure curb side appeal.
- Implement new development grand opening events and open houses.
- Plan and execute a Monthly Marketing Plan (MMP) which may consist of future residential events, housing fairs, open houses, orientations, university and local marketing events, promotional items, incentives, outreach, social media, and digital marketing.
- Create partnerships with local businesses and national vendors, and heavy outreach marketing efforts to create brand awareness
- Run the community’s social media accounts. Create captivating content that resonates with audiences, design campaigns that drive engagement on multiple channels, and use analytics to inform decisions
- Maintain and improve your community’s online reputation through reviews & internal satisfaction survey tools.
- Participate in Cardinal U training as required.
Requirements
- 1-2 years of customer service and sales experience.
- Strong social media skills. Have a strong understanding of current digital marketing trends and a thorough knowledge of social media marketing strategy
- Strong communication skills.
- High-energy and enjoys a fast-paced environment.
- Enjoy and take pride in providing excellent service.
- Excellent customer service skills warm, friendly and helpful in person and on the phone.
- Basic computer skills: typing and writing ability for correspondence, memos, etc.
- High School Diploma or equivalent.
- Available to work evenings and weekends.
- Ability to embody the Cardinal Culture and Cardinal Core Values every day.
Skills
Required
- Strong social media skills
- Strong communication skills
- Excellent customer service skills
- Available to work evenings and weekends