B2B E-commerce Marketing Specialist at WeBox in San Jose, CA

Job description

• We are seeking a highly motivated and detail-oriented B2B E-commerce Marketing Specialist to join our team in Santa Clara. This role will be instrumental in shaping and executing marketing strategies to drive B2B sales. You will work closely with multiple teams to create and promote compelling content, monitor performance metrics, and manage online campaigns across various platforms.

Responsibilities

• Develop and implement B2B marketing strategies to support e-commerce growth.
• Create and manage digital marketing campaigns across email, social media (LinkedIn, etc.), and content marketing platforms.
• Generate engaging LinkedIn posts and other B2B-focused content to promote our brand and services.
• Collaborate with the sales and product teams to craft targeted marketing materials and messaging.
• Analyze performance metrics and key data to optimize marketing strategies.
• Research industry trends and competitive activities to identify new marketing opportunities.
• Assist in creating promotional materials and executing B2B-focused campaigns.

Requirements

• Bachelor's degree in Marketing or a related field from a top 50 university.
• 1-2 years of marketing experience, including internships.
• Strong understanding of e-commerce and B2B marketing strategies.
• Experience generating LinkedIn posts and managing other social media platforms.
• Proficiency with digital marketing tools (e.g., Google Analytics, CRM platforms, marketing automation).
• Excellent analytical, problem-solving, and communication skills.
• Ability to work effectively in a fast-paced, team-oriented environment.

Skills

Required

• Google Analytics
• CRM platforms
• Marketing automation tools
• LinkedIn
• Social media management