Sales Manager at Lamar Advertising Company in BUFFALO, NY
- Company: Lamar Advertising Company
- Location: BUFFALO, NY
- Posted: Sep 18, 2026
- Type: Full-Time
- Experience: 5+ years
Overview
Do you have what it takes to lead a high performance outdoor advertising sales team? Our Lamar office in Buffalo, NY is now hiring a Sales Manager (salary + bonus) to help us bring outdoor advertising campaigns to life in Buffalo, New York and the surrounding areas. We’re in search of a Sales Manage…
Job description
- Do you have what it takes to lead a high performance outdoor advertising sales team? Our Lamar office in Buffalo, NY is now hiring a Sales Manager (salary + bonus) to help us bring outdoor advertising campaigns to life in Buffalo, New York and the surrounding areas. We’re in search of a Sales Manager that can motivate our #1 sales team through positive leadership and hands-on training.
Responsibilities
- The purpose of the Sales Manager is to oversee all advertising sales activities relating to the operation of their office in a profitable and acceptable manner, and ensure that the office meets its monthly, quarterly, and annual budget. This position functions as a first-line manager in the advertising sales department. Additionally, the Sales Manager is responsible for managing sales and maximizing advertising sales revenues, motivating the sales team through positive leadership, training, and continuous support, as well as overseeing customer relations.
- Responsible for, or the supervision of, the hiring, training, motivating, evaluating, disciplining and/or terminating of all sales personnel.
- The Sales Manager shall also be responsible for the development of personnel to assist in the
- overall growth of the company and shall ensure that all personnel conform to Employer’s policies,
- guidelines, and procedures
- The Sales Manager shall further be responsible for ensuring that all personnel do an efficient and productive job in all advertising sales operations of the plant.
- Assume direct responsibility for maintaining sales at acceptable levels for the office. This should include, but not be limited to
- Managing the salesforce, approving advertising contracts, and development of ideas and advertising program
- Involvement in sales training programs
- Assisting the General Manager in goal-setting for advertising sales performance
- Seeing that proposals and presentations are completed in a professional manner
- Assisting in maintaining good public relations in the community and with all advertising customers
- Responsible for coordinating and managing efforts of the advertising sales team with other internal departments such as operations, administration, and real estate to ensure timely proposals, POP (proof of performance), and billboard or digital installations.
Requirements
- Ability to satisfy all legal requirements for cross-border business travel between the United States and Canada.
- Skill in projecting and monitoring sales budgets.
- Ability to make oral presentations to provide information or explain policies and procedures.
- Skill in speaking with persons of various social, cultural, economic, and educational backgrounds.
- Skill in establishing rapport, encouraging individuals on a professional basis, and listening
- Ability to establish and maintain cooperative working relationships within the sales department.
- Skill in managing including organizing objectives, delegating responsibility, training, evaluating subordinate effectiveness, and administering necessary discipline.
- Working knowledge of personal computers, including Microsoft Office Suite
- Working knowledge of all departments within the company, including operations
- Ability to explain the outdoor advertising business to customers and account executives from installation and product standpoints.
- Working knowledge of Lamar’s company policies and procedures.
- Must be adept at developing teams of cross functional experts in different geographic locations.
- A high school diploma or equivalent is required.
- A bachelor’s degree in business, marketing, sales, or related field, is preferred.
- A minimum of 5 years of sales experience is required.
- A minimum of 3 years of Proven Sales management experience is preferred.
- A driver’s license is required.
- Or another equivalent combination of education & experience (e.g. A bachelor’s degree in lieu of 4 years of sales experience).
Skills
Required
- Positive leadership
- Motivation
- Training
- Communication
- Interpersonal skills
- Rapport building
- Listening
- Cooperative working relationships
- Delegation
- Discipline
- Public relations
- Microsoft Office Suite
About Lamar Advertising Company
Rated #1 Sales team for 2025 on Comparably, our Sales Account Executives are the connection between Lamar and the communities we serve. Our AEs meet and exceed sales objectives in their assigned territory by using professional sales techniques to develop long-term advertising relationships that grow not only Lamar advertising sales, but also our relationships in our communities. Lamar is a certified Great Place to Work, with 88% of employees in agreement. Lamar Advertising has also been named as a “Best Company to Work For” in U.S. News & World Report’s annual ranking. Learn more about us on our official YouTube channel. Check reviews and company updates on our Glassdoor page Learn more about our Great Place to Work certification.