Packaging Experiential Designer at icreatives in New York City, New York, United States

Job description

• icreatives is partnering with a leading design-led agency to find an innovative, detail-oriented Packaging Experiential Designer.
• In this role you'll help lead the creation of memorable unboxing experiences, PR mailers, and custom merchandise for some of the world's most iconic brands.
• You'll transform gifting and product concepts into highly engaging brand experiences that delight recipients and elevate brand perception. You'll work closely with design and production teams to ensure every package tells a compelling brand story — from concept to final unboxing.

Responsibilities

• Concept Development
• Ideate and develop creative packaging concepts that align with brand identity and marketing strategy
• Turn the unboxing process into an experiential journey that surprises and engages
• Develop innovative branded merchandise and custom product ideas that support campaign messaging and drive social buzz
• Extend the brand story beyond the packaging through new product concepts
• Graphic Design, Product Design & Prototyping
• Create detailed design specifications and prototypes for packaging and custom products
• Balance aesthetic appeal with functionality and production feasibility
• Apply strong graphic design skills across print, materials, and production processes
• Experience with 3D visualization or mock-up tools is a plus
• Collaboration & Project Management
• Partner with product design, production, and supply chain teams to deliver on time and on budget
• Manage timelines and vendor relationships to ensure high-quality execution
• Take a hands-on approach to product sourcing and testing
• Client Experience & Industry Insight
• Stay immersed in industry, cultural, and design trends to keep work fresh
• Use client feedback and campaign data to inform design strategy and storytelling
• Present concepts and prototypes to internal teams and stakeholders with clarity
• Sustainability & Compliance
• Incorporate sustainable materials and practices into packaging and product design
• Ensure all designs meet safety standards, regulations, and environmental guidelines

Requirements

• Bachelor's degree in Graphic Design, Visual Arts, or related field
• End-to-end experience from concept through production for custom packaging and products
• Proficient in Adobe Creative Suite: Photoshop, Illustrator, InDesign
• Experience with 3D visualization or mock-up tools preferred
• Strong portfolio showing concept thinking, visual storytelling, and physical/packaging design work from concept to execution
• Understanding of influencer marketing and how storytelling drives impactful unboxing experiences
• Knowledge of materials, print processes, and production methods for packaging
• Strong visual storytelling and creative problem-solving
• Excellent organization and ability to manage multiple projects
• Exceptional communication and interpersonal skills
• Strong attention to detail and agility in fast-paced environments
• Adaptable to tight turnarounds and varied deliverables

Skills

Required

• 3D visualization or mock-up tools

Benefits

• Be part of a creative, dynamic team pushing the boundaries of experiential design
• Work on exciting campaigns for top-tier global brands
• Opportunities for career growth and leadership development
• Competitive salary & benefits package