Marketing Director at Spark Talent Executive Search in Secaucus, NJ, United States

Job description

• Location: Secaucus, NJ (On-site Only)
• Company Mission: Our client, a leading healthcare organization are passionate about delivering exceptional patient care. We're searching for a visionary Marketing Director to join this growing team!
• This pivotal role reports directly to the VP of Marketing. You'll be the architect of our marketing strategy, driving new patient acquisition, amplifying brand awareness, and overseeing a range of innovative initiatives. We need someone with exceptional organization, a knack for juggling projects, and a hawk-eye for detail.

Responsibilities

• Partner with the VP of Marketing to craft and execute strategic marketing plans aligned with company objectives.
• Lead and empower a team of 2-3 marketing professionals, providing guidance, coaching, and fostering their growth.
• Spearhead impactful marketing campaigns to attract new patients and elevate brand visibility.
• Leverage a diverse marketing mix, encompassing digital, social media, and traditional channels.
• Analyze key performance indicators (KPIs) to measure campaign success and generate insightful reports for management.
• Build and nurture strong relationships with internal stakeholders and external partners.
• Stay ahead of the curve on industry trends and emerging marketing technologies to drive innovation.

Requirements

• Bachelor's degree in marketing or a relevant field.
• 5-7 years of experience in marketing management, ideally in a B2C multi-brand environment.
• Expertise in digital organic marketing (SEO, Email Marketing, Content Marketing, Social Media Marketing).
• Proficiency in paid digital marketing (SEM, EMM) is a plus.
• Prior experience with marketing tools (PipeDrive, Orrto, DOMO, Google Ads, Meta Business Suite) is preferred.
• Exceptional organizational skills with the ability to manage multiple projects simultaneously.
• Meticulous attention to detail and ability to deliver high-quality work under pressure.
• Healthcare/dental industry experience is a plus.
• Proficiency in MS Office Suite; familiarity with Adobe Creative Suite is a benefit.
• A willingness to support marketing activities outside of regular business hours when necessary.

Skills

Required

• MS Office Suite
• Organizational skills
• Attention to detail
• Ability to work under pressure

Preferred

• Paid digital marketing (SEM, EMM)
• Healthcare/dental industry experience
• Adobe Creative Suite

Benefits

• Compensation: $120,000 to $140,000 +Bonus