Customer Marketing Specialist at Cornerstone Building Brands in Cary, NC, United States

Job description

• Job Description

Responsibilities

• Execute account-based marketing tactics for key retail, 2-step, and lumberyard accounts, following established playbooks and strategy
• Administer MDF and co-op programs, ensuring compliance with program guidelines and appropriate use of funds within approved budgets
• Maintain and apply customer playbooks to guide consistent account-level marketing execution
• Act as the key marketing point of contact for strategic channel accounts
• Execute field-level rollout of sales enablement tools and materials
• Partner with sales teams to implement marketing programs and support local market activation
• Coordinate and execute customer events, including planning logistics and on-site support
• Implement local market activation initiatives to drive engagement and demand at the branch/account level
• Execute branch merchandising initiatives at retail, 2-step, and lumberyard locations based on sales team audits
• Support product launch execution at the branch/account level, including merchandising and in-market rollout

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field
• 2-4 years or more of experience in marketing roles focused on retail, distribution, or trade-channel marketing
• Experience administering MDF/co-op programs preferred
• Understanding of the new construction, repair and remodel industries, and retail/lumberyard distribution channels preferred
• Proven track record of executing successful local market and account-based marketing programs
• Proficiency in marketing tools and software applications

Skills

Required

• Marketing
• Account-based marketing

Preferred

• MDF/co-op program administration
• Retail/lumberyard distribution channels

Benefits

• Our teams are at the heart of our purpose to positively contribute to the communities where we live, work and play. Full-time* team members receive** medical, dental and vision benefits starting day 1. Other benefits include PTO, paid holidays, FSA, life insurance, LTD, STD, 401k, EAP, discount programs, tuition reimbursement, training, and professional development.
• *Full-time is defined as regularly working 30+ hours per week. **Union programs may vary depending on the collective bargaining agreement.
• The US base salary range for this full-time position is $75,000 - $90,000 + bonus + medical, dental, vision benefits starting day 1 + 401k and PTO. Our salary ranges are determined by role, level, and location. Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. (Full-time is defined as regularly working 30+ hours per week.)