Director of Operations & Account Management at WPP in New York, New York, United States

Job description

• The Director of Operations & Account Management (US) owns campaign execution, client retention, and account growth for the US market. This hybrid role requires an expert-level, "hands-on-keyboard" programmatic practitioner who can seamlessly bridge the gap between technical operations and client-facing strategy.
• You will lead end-to-end campaign lifecycles—from audience creation to performance optimization—while actively identifying commercial opportunities to scale existing client accounts. This role is directly tied to revenue retention and growth goals.

Responsibilities

• Programmatic Operations & Audience Management
• Audience Strategy: Own the creation, deployment, and optimization of highly targeted audience segments across DSPs and data platforms.
• Campaign Execution: Manually set up, monitor, and troubleshoot live campaigns in real-time; resolve technical delivery, pacing, and performance issues in coordination with product and engineering teams.
• Process Engineering: Design and implement scalable operational workflows to eliminate bottlenecks, improve execution speed, and enhance service quality.
• Client Services & Account Growth
• Account Ownership: Serve as the primary operational contact for US clients, translating complex technical performance into clear, actionable business insights.
• Revenue Growth: Partner with commercial teams to identify upsell opportunities, support pre-sales strategy, and align product offerings with client business objectives.
• Strategic Reporting: Deliver comprehensive campaign performance reports, revenue dashboards, and QBRs to clients and internal leadership.
• Financial Reporting & Analysis
• Revenue Tracking: Manage and reconcile business revenue reporting, tracking performance against forecasts and identifying growth trends or churn risks.
• Cross-Functional Alignment: Collaborate with demand and supply teams to ensure accurate billing, data reconciliation, and inventory planning.

Requirements

• • Programmatic Expertise: 5+ years of hands-on-keyboard experience managing campaigns within the programmatic ecosystem (DSPs, SSPs, Ad Servers, and DMPs/CDPs).
• • Client Management: Proven track record of managing client relationships, driving account retention, and hitting revenue growth targets.
• • Analytical Rigor: Strong data analysis skills; comfortable translating raw campaign metrics and revenue data into strategic recommendations.
• • Agility: Ability to thrive in a fast-paced, evolving product environment (experience with curation or federated learning models is a plus).
• • Collaborative Leadership: Strong communication skills to bridge technical operations with sales/growth and product development.

Skills

Required

• Hands-on-keyboard campaign management
• Client relationship management
• Data analysis
• Strategic reporting
• Revenue tracking and reconciliation
• Cross-functional collaboration
• Communication skills

Benefits

• Passionate, inspired people – We aim to create a culture in which people can do extraordinary work
• Scale and opportunity – We offer the opportunity to create, influence and complete projects at a scale that is unparalleled in the industry.
• Challenging and stimulating work – Unique work and the opportunity to join a group of creative problem solvers. Are you up for the challenge?
• The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.
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• $100,000 - $149,000 USD